cookie-policy

Cookies

Een cookie is een klein tekstbestand dat op de harde schijf van uw computer of mobiele apparaat wordt geplaatst wanneer u een website bezoekt. De cookie wordt op uw apparaat geplaatst door de website zelf ("first party cookies") of door partners van de website ("third party cookies"). De cookie identificeert uw apparaat met een uniek identificatienummer wanneer u terugkeert naar de website en verzamelt informatie over uw surfgedrag.

De Belgische wet betreffende de elektronische communicatie van 13 juni 2005 bevat enkele bepalingen over cookies en het gebruik ervan op websites. De Belgische implementatie is afgeleid van de Europese e-Privacy Richtlijn, wat impliceert dat het cookiegebruik en de cookiewetgeving in elk Europees land anders is geregeld. Umbrosa is een in België gevestigde webwinkel en volgt daarom de Belgische en Europese wetgeving inzake cookies.

Goals and utilities of cookies

Door gebruik te maken van de website stemt de bezoeker in met het gebruik van cookies. Cookies helpen Umbrosa om uw bezoek aan de website te optimaliseren en u een optimale gebruikerservaring te bieden. Het staat u echter vrij om cookies op elk gewenst moment te verwijderen of te beperken door uw browserinstellingen te wijzigen (zie "Beheer van cookies").

Het uitschakelen van cookies kan gevolgen hebben voor het functioneren van de website. Sommige functies van de site's kunnen beperkt of ontoegankelijk zijn. Als u besluit cookies uit te schakelen, kunnen wij u geen soepel en optimaal bezoek aan onze website garanderen.

Types of cookies used by Umbrosa

We distinguish the following types of cookies, according to their purposes:

Essential / Strictly necessary cookies:

These cookies are necessary for the website to function and cannot be disabled in our systems. They are usually only set up in response to your actions, such as setting up your privacy preferences, logging in or filling in forms. They are necessary for a good communication and they facilitate navigating (for example, returning to a previous page, etc.).

Non-essential cookies:

These cookies are not necessary for the website to function, but they do help us to offer an improved and personalized website.

Functional cookies:
These cookies enable the website to offer improved functionality and personalization. They can be set up by us or by external providers whose services we have added to our pages.

Analytical cookies:
With these cookies, we can track visits and traffic so that we can measure and improve the performance of our site. They help us to determine which pages are the most and the least popular and how visitors move through the site.

Targeting / advertising cookies:
These cookies can be set by our advertising partners via our site. They can be used by those companies to create a profile of your interests and show you relevant ads on other sites.

We use both first and third party cookies and session and persistent cookies:

  • First-party cookies are those set by us on our websites.
  • Third-party cookies are set by another domain than the one of the website being visited (e.g. Google Analytics cookies).
  • Session cookies are erased when a user closes its browser.
  • Persistent cookies remain on a user’s device for a certain period (e.g. 1 day, 1 month, 2 years…).

Below you will find a summary of the cookies that Umbrosa uses on its websites.

_ga  Registers a unique ID used to generate statistics on how the visitor uses the site.
_gat  Used by Google Analytics
_gid  Registers a unique ID used to generate statistics on how the visitor uses the site.
collect  Used to send data to Google Analytics about the device and visitor behavior.

We use a number of services, listed below, for advertising based on your web activity, or remarketing:

Google Adwords
We use Google AdWords, which enable us to advertise our website in Google search results, as well as on third-party websites. To this end, Google places a cookie in the browser of your terminal device, which automatically uses a pseudonymous cookie ID on the basis of pages you visited to allow interest-based advertising. Further information regarding advertising and Google can be viewed at: https://policies.google.com/technologies/ads.

Facebook Pixel
We use the “Facebook pixel” from Facebook. This allows user behavior to be tracked after they have been redirected to Umbrosa’s website by clicking on a Facebook ad. This enables us to measure the effectiveness of Facebook ads for statistical and market research purposes. The data collected in this way is anonymous to us. We use pixel data to make sure ads are being shown to the right people and build advertising audiences. If you wish to disable Facebook cookies on your browser, please visit http://www.aboutads.info/choices/.

LinkedIn Ads
We use the LinkedIn Ads cookie to track the success of LinkedIn advertising. This cookie is an analytics tool that allows us to measure the effectiveness of advertising by understanding the actions people take on our website. LinkedIn uses cookie data to allow sign in to LinkedIn on our website and/or to enable the LinkedIn 'share' feature. If you wish to disable LinkedIn cookies on your browser, please visit https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Carefully read our Privacy Policy for more information concerning the processing of personal data by Umbrosa.

Management of cookies

Make sure that cookies are enabled in your web browser. If you want to consult the website of Umbrosa, it is recommended you enable cookies. However, you are free to disable cookies in your browser settings if you wish to do so.

To enable or disable cookies, you must change your browser settings (via the "preferences" or "options" tab). The following links will give you more information on how to manage your cookies. You can also consult the "help" tab of your browser.

Rights of the visitors

Since cookies may constitute a processing of personal data, you as a data subject have the right to the lawful and secure processing of personal data. More information about the way in which we collect and process your personal data, as well as about your rights, can be found in our Privacy Statement.

Contact

Should you still have questions or comments about cookies after reading this Cookie Statement, you can always contact us.

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